About DigitalNova

A Studio Built For Scaling

Wherever you are in the journey.

DigitalNova exists because most businesses do not need a logo, or a website, or an ad account. They need to scale, and those things are only useful insofar as they get them there.

If you have an idea, that means shaping it into a plan: the positioning, the brand, the audience you are actually for, the site, and a real presence on Google. If you are already established and the problem is customers, it means brand refreshes, digital advertising, and increasingly AI integration to take the repetitive work off your plate.

Same studio, different starting point. What does not change is that the brand, the website, and the marketing get built as one system, because they only compound when they agree with each other.

  • 3x

    Profit Growth

    In three years, as GM of a hospitality business

  • 35+

    Projects Delivered

    Brand, web, and paid acquisition

  • 3

    Disciplines

    Operator, marketer, and engineer

Joshua Duncan, Founder & Creative Director of DigitalNova Studio

Joshua Duncan

Founder & Creative Director

Connect on LinkedIn

I Have Been On Your Side Of The Table

Before any of this, I ran bars and restaurants as a General Manager and Beverage Director. That meant lean budgets, working out which customers were actually worth chasing, and living with the results every month. One of those businesses tripled its profits in three years while I was running it.

From there I moved into branding and marketing for a liquor company and helped expand their reach across Colorado. Then I took a software engineering bootcamp and moved into tech properly.

So I come at this from three directions at once: I have operated a business, marketed one, and I can build the thing myself. Most studios have one or two of those. It is the combination that lets me tell you which of your three problems is actually the problem, and then go and fix it.

I started DigitalNova because I like branding and design, and I like helping people get their ideas off the ground. What I learned along the way is that the help people actually want is help scaling, at whatever stage they are at.

Where You Are Now

Two Starting Points

Starting out

You Have An Idea

We shape it into something real: a business plan you can act on, a brand that fits it, a clear picture of who you are for, a website, and a launch that Google can actually find.

  • Business plan and positioning
  • Brand identity and messaging
  • Target audience research
  • Website design and build
  • Google Business and local SEO setup

Already running

You Are Established And Need More Customers

The foundation exists but it has stopped producing. That usually means the brand has drifted, the site is not converting, or nothing is bringing new people in reliably.

  • Brand refresh and repositioning
  • Digital advertising and paid acquisition
  • SEO and content strategy
  • AI integration for workflow optimization
  • Analytics and reporting you will actually read

How We Think

Three Things We Hold To

  1. 01

    Judge A Platform By Year Five

    The question is never which tool is most popular. It is whether the foundation will still be helping in five years or whether you will be fighting it. That single test rules a lot of options in and out.

    Why We Don't Build on WordPress
  2. 02

    Systems Over One-Off Decisions

    Every spacing value from one scale. A maximum of two typefaces. One primary color, reserved for the action you want taken. Consistency is not a style preference; it is what makes a site feel considered rather than assembled.

    The Website Design Rules I Follow on Every Build
  3. 03

    Positioning Before Pixels

    A brand that cannot explain what makes it different will not be rescued by a better logo. The strategy work comes first, then the identity, then the site, so each one is built on something decided rather than assumed.

    Brand Strategy & Identity

How It Runs

What Working Together Looks Like

  1. 01

    Discovery Call

    A conversation about where the business is, what is working, and what the next twelve months need to look like. Free, and genuinely diagnostic rather than a pitch.

  2. 02

    Questionnaire & Research

    A structured brand questionnaire plus competitor and audience research, so the strategy is grounded in the market rather than in preference.

  3. 03

    Strategy & Design

    Positioning, identity, and the system that carries them. You review at milestones; the total time commitment is usually three to five hours.

  4. 04

    Build & Launch

    Development, on-page SEO, analytics, and a training session so you can handle everyday edits yourself from day one.

What We Do

Four Practices, One System

  • Brand Strategy & Positioning

    Stop blending in with competitors

    View Branding
  • Revenue-Focused Web Development

    Turn your website into a growth engine

    View Web Services
  • Marketing Systems & Lead Generation

    Build predictable pipeline

    View Marketing
  • Automation & AI Integration

    Stop doing work a system could do

    View Automation

Let's Talk About Where You Are

Book a free consultation. We will look at your brand, your website, and your marketing, and tell you honestly which one is holding the other two back.